Kathy Foran - REALTY EXECUTIVES Boston West



Posted by Kathy Foran on 5/6/2018

A home showing can make or break your chances of selling your house. Therefore, you'll want to do everything possible to ensure that each home showing is a success.

Ultimately, there are several best practices for home showings that every home seller needs to know, and these practices include:

1. Clean and Declutter Your House

A tidy home is sure to garner homebuyers' attention. Comparatively, a messy house is unlikely to do you any favors in a competitive real estate market.

Allocate the necessary time and resources to clean your house. Mop the floors, wipe down the walls and perform assorted home interior cleaning. Also, don't forget to mow the front lawn, trim the hedges and ensure your house's exterior looks great.

In addition, eliminate clutter from your home as soon as possible. By doing so, you can show off the true size of your living space to potential buyers.

2. Remove Personal Belongings from Your Home

Although you may have many personal photographs and other treasured mementos scattered throughout your house, you should put these items away before a home showing. That way, you can make it easy for homebuyers to envision what life might be like if they purchase your house.

When it comes to personal belongings, it sometimes can be tough to hide these items. However, if you store your personal belongings properly, you can guarantee these items will maintain their quality and appearance until you sell your house.

Pack up any treasured belongings carefully. Then, you can put these items in a storage unit for safe keeping. Or, if a family member or friend has storage space to spare, you can always ask a loved one to store your personal belongings temporarily.

3. Consult with a Real Estate Agent

If you're unsure about how to host a successful home showing, you're not alone. Thankfully, real estate agents are available in cities and towns nationwide, and these housing market professionals know what it takes to transform an ordinary home showing into an unforgettable experience.

A real estate agent can offer expert recommendations to help you get your house show-ready. In fact, a real estate agent can put you in touch with the best home cleaning companies in your area. He or she also is unafraid to be honest and will share any home interior or exterior concerns with you.

Furthermore, a real estate agent will teach you about the real estate market. He or she can educate you about the differences between a buyer's and seller's market, respond to your home selling concerns and questions and much more. Thus, if you work with a real estate agent, you should have no trouble making informed decisions throughout the home selling journey.

Take the guesswork out of prepping your house for a showing use the aforementioned best practices, and you can improve the look and feel of your house in no time at all.




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Posted by Kathy Foran on 4/8/2018

Looking to sell your condo? You're in luck, as there is high demand for condos across the United States.

As a condo seller, it is important to allocate the necessary time and resources to find ways to maximize the value of your property. By doing so, you'll be able to evaluate your condo, understand its strengths and weaknesses and take the right steps to enhance your property's appearance.

Moreover, there are several factors that you should consider before you add your condo to the housing market, including:

1. Your Condo's Condition

How will property buyers feel when they see your condo for the first time? Ultimately, you'll want your condo to make a positive first impression on homebuyers. To accomplish this goal, you may need to complete assorted home improvement tasks to enhance your condo both inside and out.

A property appraisal may prove to be exceedingly valuable, as this assessment will allow you to learn about your condo's condition. During the evaluation, a home appraiser will take a close look around your condo and offer honest, unbiased recommendations that you can use to improve your residence.

2. Your Timeline

You know that you want to sell your condo, but how quickly would you like to relocate to a new address? Understand your condo selling timeline, and you'll be able to plan accordingly.

For a condo seller who wants to move as soon as possible, establishing a competitive price from the get-go is essential. This price will help your condo stand out from other properties that are available and increase your chances of a quick condo sale.

3. Condo Rules and Regulations

If you plan to sell your condo, it is always better to err on the side of caution. Therefore, you should check with your homeowners' association (HOA) to see if there are any rules or requirements that must be followed when you sell your property.

For example, some condo communities may require HOA board approval for a new property owner. Or, if you live in a gated condo community, you should find out whether permission is needed to host an open house to showcase your property to a broad range of property buyers.

Selling a condo may seem like a complex process, particularly for those who are listing a property for the first time. Lucky for you, real estate agents are available to help you get the best results.

Employing a real estate agent with condo selling experience is paramount. With this real estate agent at your side, you should have no trouble optimizing the value of your condo.

Typically, a real estate agent will set up condo showings, negotiate with property buyers on your behalf. This real estate professional also will respond to your condo selling concerns and queries, ensuring you can make informed property selling decisions.

Don't leave anything to chance when you sell your condo. Collaborate with a real estate agent, and you can boost your chances of a seamless property sale.




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Posted by Kathy Foran on 4/1/2018

For those who intend to list a house, it helps to establish realistic expectations. That way, you'll have a good idea about what to expect during the home selling journey.

Now, let's take a look at three tips to help you manage your expectations as you attempt to sell your house.

1. Understand the Housing Market

You may own a great home, but even a top-notch residence may be difficult to sell based on the current housing market's conditions. If you allocate time and resources to study the real estate market, however, you can differentiate a buyer's market from a seller's market. Then, you can map out your home selling journey accordingly.

In a buyer's market, there may be an abundance of houses and a shortage of buyers. Therefore, sellers may need to price their houses competitively to stir up interest from buyers.

Comparatively, in a seller's market, there likely is an abundance of buyers and a shortage of first-rate houses. This means a seller probably won't have to wait long to receive offers to purchase after he or she lists a high-quality residence.

To distinguish a buyer's market from a seller's one, you should look at the prices of recently sold houses in your area and find out how long these properties were listed before they sold. This information enables you to review the level of interest in properties in your city or town and can help you determine whether you're preparing to enter a buyer's or seller's market.

2. Know Your Home's Strengths and Weaknesses

You may believe your home is flawless, but buyers may quickly identify problems with your house. Fortunately, a seller who conducts a house inspection can address any potential issues before listing his or her residence. Home inspection results may help a seller establish realistic pricing expectations for his or her house too.

During a house inspection, a property expert will examine a residence both inside and out. This property expert next will provide a homeowner with an inspection report that details his or her findings. With an inspection report in hand, a homeowner can correct underlying house issues before he or she adds a residence to the real estate market.

3. Collaborate with a Real Estate Agent

A real estate agent understands the opportunities and challenges of the home selling journey. As such, he or she will help you set expectations for this journey, as well as help you make the most of available home selling opportunities and resolve property selling challenges.

Typically, a real estate agent will meet with you and find out what you want to accomplish by selling your home. He or she next will craft a personalized home selling strategy for you, promote your residence to potential buyers and do everything possible to help you maximize your home sale earnings.

Manage your expectations as you proceed along the home selling journey. By doing so, you can limit the risk of encountering home selling problems and boost the likelihood of a successful property selling experience.




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Posted by Kathy Foran on 2/25/2018

After you add your house to the real estate market, it may be only a matter of days before you receive the first offer on your residence.

Ultimately, the initial offer on your home may prove to be the best proposal for a number of reasons, including:

1. The offer matches or exceeds your expectations.

An informed home seller understands the condition of his or her house, and as such, sets realistic expectations for the home selling journey.

For a home seller, it is paramount to conduct a home appraisal before you list your residence. With this appraisal, you can learn about your residence's strengths and weaknesses and price your house accordingly.

Furthermore, a home appraisal will help you understand the true value of your home. And if you receive an initial offer that matches or surpasses your expectations, you should have no trouble accepting the proposal and moving forward with a home sale.

2. The offer corresponds to the current state of the real estate market.

Operating in a buyer's market is far different from operating in a seller's market, and perhaps it is easy to understand why.

In a buyer's market, there is an abundance of high-quality houses and a shortage of property buyers. This means a buyer's market typically favors property buyers over property sellers.

On the other hand, a seller's market usually favors property sellers. This market includes many property buyers and a shortage of top-notch houses. Thus, the likelihood of receiving a terrific first offer may increase in a seller's market and decrease in a buyer's market.

As a home seller, it is essential to allocate the necessary time and resources to learn about the housing market. If you understand the differences between a buyer's market and a seller's market, you can identify a great initial offer on your house.

3. The offer is a must-accept in the eyes of your real estate agent.

When it comes to selling a house, it often is a wonderful idea to work with a real estate agent. In fact, this housing market professional may prove to be a difference-maker at each stage of the home selling journey.

A real estate agent will help you list your residence, promote it to potential homebuyers and set up home showings and open houses. That way, he or she can make it easy for you to generate substantial interest in your residence as soon as it becomes available.

Perhaps most important, a real estate agent is happy to provide honest, unbiased home selling recommendations. This housing market professional will help you differentiate between a mediocre initial offer and a stellar one and ensure you can make informed home selling decisions.

Lastly, be sure to analyze the initial offer on your home closely before you accept it. By taking a diligent approach to this home proposal, you can evaluate the pros and cons of it and make the best possible decision based on your individual needs.




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Posted by Kathy Foran on 1/14/2018

You've officially added your home to the real estate market; now, you just need to generate interest among family members, friends and others who may consider purchasing your house. Fortunately, there are many great ways to share an online home listing with others, including: 1. Facebook As soon as your home listing becomes available online, feel free to share it via Facebook, a leading social network among men and women of all ages. Sharing a link to your home listing via Facebook enables you to provide information about your residence to friends and family members instantly. Plus, Facebook enables your friends and family members to share your post with others, further increasing your reach. Don't be afraid to include high-resolution photos with your Facebook posts, too. This will improve your chances that your Facebook posts will be noticed, and ultimately, could help you garner attention from prospective homebuyers. Also, each Facebook post should consist of one to two sentences. Ensure that each Facebook post is easy to understand and encourages readers to click on the link to view your home listing, and you may find that a large variety of homebuyers could become interested in your residence. 2. Twitter With only 140 characters at your disposal, sharing information about your house via Twitter may seem nearly impossible. However, those who understand what it takes to put together a great tweet could generate significant interest in their homes by using this social media platform. Typically, a great Twitter post should include a brief description that explains your home is now available. You also may want to highlight one feature of your home (like the style of your house, where it is located or the number of bedrooms it offers) and include a call to action that encourages readers to click on the link to view your home listing. Like a Facebook post, you will want to incorporate a high-resolution image into your tweet as well. Remember, a picture is worth a thousand words, and a first-rate picture of your home's exterior may encourage dozens of interested homebuyers to evaluate your home listing. 3. Email Have friends and family members who shy away from social media? No worries, as you can send them a link to your online home listing any time you choose. If you send an email to a friend or family member, be sure to include a clear, concise subject line. This will allow you to minimize the risk that your message could wind up in a recipient's junk email folder. Furthermore, be sure to include your real estate agent's contact information in your email. Because if a homebuyer knows how to reach your real estate agent, he or she can contact this real estate professional to set up a home showing immediately. An online home listing increases your house's visibility. And if you share your online home listing with others, you may be able to increase interest in your home accelerate the home selling process.