Kathy Foran - REALTY EXECUTIVES Boston West



Posted by Kathy Foran on 8/16/2015

One of the worst things that can happen to a would-be home seller is when the home never sells and expires from the multiple listing service. Waiting week after week or month after month for an offer is frustrating. Selling a home can be a stressful and emotional experience and when it doesn't sell there are a number of questions to ask before making the next move. Here are just a few to consider:

  • Should you renew an expired listing with the same broker?
  • Should you list with a new broker?
  • Should you relist the home for sale at all?
Before placing blame consider why the home didn't sell. Here are some questions to ask:
  • Were you motivated to sell?
  • Did you follow the recommendations of the broker?
  • What was the marketing plan to sell your home?
  • Ask the broker why the home didn't sell.
  • Was the home priced properly?
  • Was it available to show to potential buyers?
  • What was buyer's feedback about your home?
After honestly reviewing these questions consider if there is something you as the seller could have done differently. If you feel it was the broker who did not fulfill their promises than it may be time to find a new broker. If your broker did their job and worked diligently to sell your home then it is probably you that needs to make some changes. Before you relist and make another potential mistake visit other active properties for sale to determine how your home compares to the competition. Consider if you may need a price adjustment. Ask for another comparative market analysis to determine if your home is priced to beat out the competition. You may also need to do some repairs before selling. Staging your home for sale is also always a good idea.  





Posted by Kathy Foran on 8/10/2014

Did you know that home sellers that use a real estate professional on average get 16% more in the sale of their home? In rare instances, some people are able to sell their own homes without the services of a real estate agent but for most it is tricky business. Here are a few reasons why you can't sell your own home. 1. A home for sale needs to be in the MLS (multiple listing service). You need to be a licensed real estate broker or  agent to be able to put a home in the MLS. Not having your home in the MLS is problematic, it will be difficult to advertise your home on many home search engines and websites. 2. Many real estate agents won't show homes that are for sale by owner. For a real estate agent it can be difficult to deal directly with a home seller. Agents are used to receiving a commission on the sale and without a written agreement there is no guarantee that the buyer's agent will be compensated for his or her services. Not having the cooperation of local agents significantly limits the pool of potential buyers. 3. Many buyers do not want to deal directly with the seller. Potential buyers usually feel uncomfortable looking at a home if the owner is present.  They will also be less likely to make an offer if they have to negotiate directly with the seller. Real estate agents create a much needed buffer between the seller and the buyer. 4. A real estate transaction is not always easy. Many times there are potential liability issues. Sellers would need to be well schooled in the real estate laws especially surrounding escrow and disclosure requirements.